Saatchi & Saatchi Ukraine is getting people across the world to fall in love with their clients’ products and services, creating lovemarks and world changing ideas. Proud to work with The Coca-Cola Company, OLX, Mondelez, Kyivstar, and others.
New trends gaining traction
Due to the reduction of the life cycle of any information artifact, we can spot the development of Lo-fi design. The need for fast content generation legitimizes smartphone production and highlights it as a separate trend. The pandemic has even strengthened this tendency.
Another trend that is gaining momentum is REALIGITAL - a merge of real and digital worlds, the latter in which takes unexpected, incredible forms of the synthesis of LSD travel and cyberpunk.
— Kosta Schneider, Creative Director
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